Welcome to The Brooks Group – 2.0

Well maybe not, but hey it sounded good! Everything sounds so official with a version behind it; Windows 7.0, Web 2.0 — and in our industry the new term is ‘Sales 2.0’. To make a long story short, Sales 2.0 can best be described as the new age of professional selling. It entails using more technology and social media based marketing. It also means having an entire sales process in one central sales force tool including proposals, spec sheets, templates, etc.

Perhaps the real term shouldn’t be Sales 2.0; it should be called ‘Sales Maturing’. Social media is everywhere and if you’re not using Blogs, LinkedIn, Facebook, Jigsaw, Twitter or some of the other new social media platforms, you are missing out on critical avenues for networking, positioning and communicating with the new age of customers.

While The Brooks Group has been using blogs, forums and communities for some time, we are now focusing on using some of the popular promoting and networking options. So here I am announcing The Brooks Group on three major sites — follow us today…

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