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	<title>Comments on: Is Sales 2.0 More Than Technology?</title>
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	<description>100% Sales Information, Conversation, &#38; Observation</description>
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		<title>By: Top Blog Posts for 2010 &#171; Sales Evolution</title>
		<link>http://www.brooksgroup.com/blog/index.php/2010/03/11/is-sales-2-0-technology/#comment-132408</link>
		<dc:creator>Top Blog Posts for 2010 &#171; Sales Evolution</dc:creator>
		<pubDate>Mon, 31 Oct 2011 13:46:25 +0000</pubDate>
		<guid isPermaLink="false">http://www.brooksgroup.com/blog/?p=1339#comment-132408</guid>
		<description>[...] Is Sales 2.0 More Than Technology? [...]</description>
		<content:encoded><![CDATA[<p>[...] Is Sales 2.0 More Than Technology? [...]</p>
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	<item>
		<title>By: No, Professional Sales is Neither Dead Nor Dying &#171; Sales Evolution</title>
		<link>http://www.brooksgroup.com/blog/index.php/2010/03/11/is-sales-2-0-technology/#comment-123747</link>
		<dc:creator>No, Professional Sales is Neither Dead Nor Dying &#171; Sales Evolution</dc:creator>
		<pubDate>Tue, 01 Feb 2011 12:03:05 +0000</pubDate>
		<guid isPermaLink="false">http://www.brooksgroup.com/blog/?p=1339#comment-123747</guid>
		<description>[...] &quot;Sales 2.0&quot; is really about using tools and technology that make the sales interaction -- and everything that goes into it -- more effective. Of course, I&#039;m not going to tell anyone to ignore technology. That&#039;s just as foolish. Instead, the magic is in using technology that makes you more effective. I love using tools like SalesForce.com, Eloqua, Hootsuite, etc. But I also know that I can&#039;t hide behind them. [...]</description>
		<content:encoded><![CDATA[<p>[...] &quot;Sales 2.0&quot; is really about using tools and technology that make the sales interaction &#8212; and everything that goes into it &#8212; more effective. Of course, I&#039;m not going to tell anyone to ignore technology. That&#039;s just as foolish. Instead, the magic is in using technology that makes you more effective. I love using tools like SalesForce.com, Eloqua, Hootsuite, etc. But I also know that I can&#039;t hide behind them. [...]</p>
]]></content:encoded>
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	<item>
		<title>By: 4.25 Predictions for How Companies Will Change Sales Behavior in 2011 &#171; Sales Evolution</title>
		<link>http://www.brooksgroup.com/blog/index.php/2010/03/11/is-sales-2-0-technology/#comment-123531</link>
		<dc:creator>4.25 Predictions for How Companies Will Change Sales Behavior in 2011 &#171; Sales Evolution</dc:creator>
		<pubDate>Fri, 21 Jan 2011 20:09:40 +0000</pubDate>
		<guid isPermaLink="false">http://www.brooksgroup.com/blog/?p=1339#comment-123531</guid>
		<description>[...] now, there’s no mystery: Sales + Technology = Sales 2.0. It&#039;s a neat concept, but sales has been innovating since the first sale was made and, if we’re [...]</description>
		<content:encoded><![CDATA[<p>[...] now, there’s no mystery: Sales + Technology = Sales 2.0. It&#039;s a neat concept, but sales has been innovating since the first sale was made and, if we’re [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: The Portable Salesperson &#171; Sales Evolution</title>
		<link>http://www.brooksgroup.com/blog/index.php/2010/03/11/is-sales-2-0-technology/#comment-123121</link>
		<dc:creator>The Portable Salesperson &#171; Sales Evolution</dc:creator>
		<pubDate>Wed, 12 Jan 2011 13:34:18 +0000</pubDate>
		<guid isPermaLink="false">http://www.brooksgroup.com/blog/?p=1339#comment-123121</guid>
		<description>[...] much the salesperson is willing to learn. How quickly he can consume (and retain) information. In a Sales 2.0 where prospects and customers often know as much or more than salespeople, buyers are really [...]</description>
		<content:encoded><![CDATA[<p>[...] much the salesperson is willing to learn. How quickly he can consume (and retain) information. In a Sales 2.0 where prospects and customers often know as much or more than salespeople, buyers are really [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Introduction to High IMPACT Selling &#171; Sales Evolution</title>
		<link>http://www.brooksgroup.com/blog/index.php/2010/03/11/is-sales-2-0-technology/#comment-122511</link>
		<dc:creator>Introduction to High IMPACT Selling &#171; Sales Evolution</dc:creator>
		<pubDate>Tue, 21 Dec 2010 19:54:41 +0000</pubDate>
		<guid isPermaLink="false">http://www.brooksgroup.com/blog/?p=1339#comment-122511</guid>
		<description>[...] Sales 2.0 is a thread that runs throughout the book, but I want to frame up our discussion on the front end. As a result, I&#039;d appreciate your thoughts on this section . . . Combine rapidly evolving technology with a dynamically changing marketplace and you’ve got what has been called “Sales 2.0.” Factors like CRM’s, smart phones, marketing automation, social networking, and all kinds of cloud-based solutions have changed professional selling forever. However, that&#039;s nothing new. After all, sales has been changing since the first sale was won and, if we’re just now arriving at “2.0,” we’re a bit behind! [...]</description>
		<content:encoded><![CDATA[<p>[...] Sales 2.0 is a thread that runs throughout the book, but I want to frame up our discussion on the front end. As a result, I&#039;d appreciate your thoughts on this section . . . Combine rapidly evolving technology with a dynamically changing marketplace and you’ve got what has been called “Sales 2.0.” Factors like CRM’s, smart phones, marketing automation, social networking, and all kinds of cloud-based solutions have changed professional selling forever. However, that&#039;s nothing new. After all, sales has been changing since the first sale was won and, if we’re just now arriving at “2.0,” we’re a bit behind! [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Handling Rejection &#171; Sales Evolution</title>
		<link>http://www.brooksgroup.com/blog/index.php/2010/03/11/is-sales-2-0-technology/#comment-119444</link>
		<dc:creator>Handling Rejection &#171; Sales Evolution</dc:creator>
		<pubDate>Thu, 19 Aug 2010 18:27:27 +0000</pubDate>
		<guid isPermaLink="false">http://www.brooksgroup.com/blog/?p=1339#comment-119444</guid>
		<description>[...]  [...]</description>
		<content:encoded><![CDATA[<p>[...]  [...]</p>
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	</item>
	<item>
		<title>By: Did You Remember to Order Your Takeout Also: Upselling and Alignment &#171; Sales Evolution</title>
		<link>http://www.brooksgroup.com/blog/index.php/2010/03/11/is-sales-2-0-technology/#comment-118089</link>
		<dc:creator>Did You Remember to Order Your Takeout Also: Upselling and Alignment &#171; Sales Evolution</dc:creator>
		<pubDate>Wed, 30 Jun 2010 11:18:10 +0000</pubDate>
		<guid isPermaLink="false">http://www.brooksgroup.com/blog/?p=1339#comment-118089</guid>
		<description>[...] no excuse for failing to provide service that&#039;s in alignment. Now that we&#039;re firmly entrenched in Sales 2.0, salespeople should be more fully engaged with their customers than ever before. In complex, B2B [...]</description>
		<content:encoded><![CDATA[<p>[...] no excuse for failing to provide service that&#39;s in alignment. Now that we&#39;re firmly entrenched in Sales 2.0, salespeople should be more fully engaged with their customers than ever before. In complex, B2B [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: The Role of Technology in Sales &#171; Sales Evolution</title>
		<link>http://www.brooksgroup.com/blog/index.php/2010/03/11/is-sales-2-0-technology/#comment-117950</link>
		<dc:creator>The Role of Technology in Sales &#171; Sales Evolution</dc:creator>
		<pubDate>Fri, 18 Jun 2010 13:48:28 +0000</pubDate>
		<guid isPermaLink="false">http://www.brooksgroup.com/blog/?p=1339#comment-117950</guid>
		<description>[...] and we agreed that technology should support -- not replace -- the sales effort. That&#039;s something I&#039;ve said before. And he has [...]</description>
		<content:encoded><![CDATA[<p>[...] and we agreed that technology should support &#8212; not replace &#8212; the sales effort. That&#39;s something I&#39;ve said before. And he has [...]</p>
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	</item>
	<item>
		<title>By: Björn</title>
		<link>http://www.brooksgroup.com/blog/index.php/2010/03/11/is-sales-2-0-technology/#comment-117748</link>
		<dc:creator>Björn</dc:creator>
		<pubDate>Mon, 31 May 2010 14:23:01 +0000</pubDate>
		<guid isPermaLink="false">http://www.brooksgroup.com/blog/?p=1339#comment-117748</guid>
		<description>I work with selling Enterprise 2.0 consultancy services and just have to love the idea of Sales 2.0. I am not sure that your premise that time with customers should go up as a result of a Sales 2.0 type project. What should happen though is that the quality (revenue and/or customer satisfaction for example) should go up. The info/knowledge that a good 2.0 strategy and execution gives should provide this. 

My five cents:)</description>
		<content:encoded><![CDATA[<p>I work with selling Enterprise 2.0 consultancy services and just have to love the idea of Sales 2.0. I am not sure that your premise that time with customers should go up as a result of a Sales 2.0 type project. What should happen though is that the quality (revenue and/or customer satisfaction for example) should go up. The info/knowledge that a good 2.0 strategy and execution gives should provide this. </p>
<p>My five cents:)</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Cold Calling 2.0 is Really About Warm Calling &#171; Sales Evolution</title>
		<link>http://www.brooksgroup.com/blog/index.php/2010/03/11/is-sales-2-0-technology/#comment-117654</link>
		<dc:creator>Cold Calling 2.0 is Really About Warm Calling &#171; Sales Evolution</dc:creator>
		<pubDate>Tue, 25 May 2010 13:03:11 +0000</pubDate>
		<guid isPermaLink="false">http://www.brooksgroup.com/blog/?p=1339#comment-117654</guid>
		<description>[...] was on LinkedIn the other day, and came across a question about whether Sales 2.0 has killed Cold [...]</description>
		<content:encoded><![CDATA[<p>[...] was on LinkedIn the other day, and came across a question about whether Sales 2.0 has killed Cold [...]</p>
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