Expert Insight From TONY SMITH

In my local area there is an advertisement put out by the local news corporation on the value of maintaining an optimistic outlook. It’s a television ad that begins with a young, aspiring baseball player practicing hitting by himself. He proclaims, “I’m the greatest hitter in the world,” tosses the ball in the air, takes a swing, and misses. Strike One. Then he repeats the procedure with the same results. Strike Two. Finally, he takes one final crack at it, yells out “I’m the greatest hitter in the world” and well….Strike Three. Does he despair? Absolutely not, he picks up the ball, reflects upon it and says, “I’m the greatest pitcher in the world!” Talk about rising to the challenge and seeing an opportunity. The message is clear; we all have a choice on how we react to the world around us. It can either be a positive reaction or a negative one. The best of the best maintain a healthy sense of optimism in light of the significant challenges that may lie ahead. It really is a matter of how we perceive and respond to the challenges that are always present in the world of professional selling.

In this month’s newsletter you will learn some key tips in the area of recruiting top sales performers, or if you are a salesperson looking to elevate your game then you will love the tips on how to increase your marketability and the strategies you can begin implementing today.

For sales leaders who are tasked with recruiting top talent, we interviewed a leading Sales Recruiting firm to help you gain some key insight into how to maximize and leverage a recruiting firm to help you identify and hire top talent. What do you really need to know before you work with a firm? Armed with these insights you will be able to maintain a healthy sense of optimism as you begin to move ahead for the remainder of the year.

Trends in Sales Hiring – 10 Questions for Kathleen Steffey

This month, Tony Smith had the opportunity to speak with Kathleen Steffey, owner and founder of Naviga Business Services, a national sales and marketing recruitment firm, about trends in the sales hiring market. Kathleen also shared her insights about what it takes to make a sales hire a success. Over the last two years, Naviga Business Services has been a strategic partner of The Brooks Group. They are a strong and reputable firm that we have recommended to a number of our clients for assistance with their selection and hiring needs. With the positive feedback we have received, we wanted to share some of their knowledge and insights with you. Here are the key nuggets from our conversation with Kathleen.

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Upgrade Yourself: 5 Ways to Make Yourself More Marketable

If you’re in sales, you’re no doubt aware of your company’s efforts to improve and upgrade the products and services you sell to make them more marketable. In fact, any organization that doesn’t constantly look for ways to update it’s offering will probably lose out to competitors who do.

What about you? Do you approach your career in the same way? Faced with the recent uncertainty in the economy and the job market, people in every profession are looking to gain an edge. Whether you’re looking for a new job or a promotion or even if you’re completely satisfied with your current position, it’s always a good idea to continue to upgrade what you have to offer—to customers and employers.  

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