April 2010
 

Expert Insight From Kevin ReinertKevin Reinert

In the early hours of the June 6, 1944 D-Day invasion of Normandy, France the brave men of the Army’s 82nd Airborne Division were the first Americans to enter the fight. On that historic day, the soldiers were led by Brigadier General James Gavin. He was nicknamed ‘The Jumping General” because he always parachuted into battle alongside his troops. Gavin understood that he could best lead when he witnessed for himself what the members of his command were doing and what obstacles they were up against.

This month’s sales management article encourages all managers to ‘jump’ alongside their sales team as they enter the sales arena. By observing first-hand the challenges your sales team members are facing in the marketplace, you will have the opportunity to participate in sales interviews and offer real-time feedback and suggestions for course correction.

Meanwhile, our monthly sales article reinforces the critical importance of making a positive first impression. Research has clearly shown that more often the key to a successful sale is found in how salespeople open the discussions, not how they attempt to close the negotiations. Discover how a simple sentence we call the ‘Statement of Intention’ can build trust, encourage open conversation and successfully launch the face-to-face sales process into motion.

Best Selling,

Sales Management Article

You Can’t Lead a Sales Team From Behind a Desk

Joining members of your sales team on a call is the most effective way to assess their abilities in real-time. Despite the importance of “curbside coaching,” a lot of sales managers find it difficult to get into the field.

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Sales Article

Winning A Sale In The First 30 Seconds 

A conversation is an exchange of ideas. And that’s precisely what sales should be. The most critical time in any conversation occurs when first impressions are formed. Research by The Brooks Group shows that an initial impression is formed in the first 19 – 34 seconds of a meeting.

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