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Words That Sell

Go Into Your Next Sales Meeting Knowing Exactly What’s On Your Prospect’s Mind

These reports tell you exactly how to position your product, your service or yourself in accordance with the uncovered psychological wants of each particular profession, and tell you the best words to use (and avoid) in doing so.

Studies show that people don't buy what they need, but they do buy what they need and want.

"Needs" are rational, above the surface, product-specific desires based on fact, whereas "wants" are below the surface, emotional, perception-based desires which aren't necessarily voiced.

If you don't understand the "wants" mindset of your market audience, you cannot possibly understand their hidden psychological agenda.

When you’re selling to an entrepreneur for example, you need to understand that they like independence, freedom, the ability to call their own shots and be in charge of their own destiny. The franchisee, on the other hand, is a different breed entirely; one who's seeking a low risk business opportunity.

People buy more of what they need from people who understand what they really want, and who sell to them in the way in which they want to be sold, which is what these heavily researched reports are all about.

Studies have shown that if you make an equal number of "wants and needs" versus just "customer needs" sales attempts, you'll make sales three times as often, your average sales package will be 11% greater, and your sales efforts will require far less time.

The Words That Sell Reports put the power to do that in your hands.

The Complete Package of 38 Words That Sell Profiles

Get all the individual reports in one set to immediately start improving your skills in copywriting, selling, marketing, sales presentations, direct response, prospecting, bonding with clients, public speaking, reaching senior level decision makers, negotiating, mediating, cold calling, website copy, business writing, public relations, business presentations, marketing strategy, brochure design, advertising design, positioning, persuasion, staffing selection, coaching and mentoring, psychological profiling, personal development, consulting, bargaining, motivating or inspiring, email marketing, NLP, body language, personalization, defusing tense situations, dealing with objections, closing sales and maximizing conversion ratios.

Price: $877.00

Hospital Package

This package includes the following reports:

Hospital Administrator
Hospital Materials Manager
Surgeon
Radiologist
Hematologist
Oncologist
Pathologist
Primary Care Physician

Price: $195.00

Engineering Package

This package includes the following reports:

Equipment Engineer
Design Engineer
Process Engineer
Semi-conductor “Fab” Manager
Facilities Manager
Researcher
Chief Information Officer

Price: $177.00

Corporate Employee Package

This package includes the following reports:

Corporate Executive/Employee
Human Resources (Training Executives)
Chief Information Officer
Researcher
Purchasing Agent/Manager
Facilities Manager

Price: $147.00

Chief Executive Package

This package includes the following reports:

CEO (General Background)
CEO (Financial Background)
CEO (Engineering Background)
CEO (Operations Background)
Entrepreneur (General)
Chief Financial Officer
Chief Information Officer

Price: $177.00

Macro Medical Package

This package includes the following reports:

Hospital Administrator
Hospital Materials Manager
Surgeon
Radiologist
Hematologist
Oncologist
Pathologist
Primary Care Physician
Chiropractor
Dentist/Orthodontist
Medical/Dental Office Manager

Price: $267.00

Entrepreneur Package

This package includes the following reports:

Entrepreneur (General)
Entrepreneur (Financial Background)
Entrepreneur (Engineering Background)
Entrepreneur (Operations Background)
Franchisee

Price: $127.00

Independent Professionals Package

This package includes the following reports:

Architect (Principal)
Architect (Non-Principal)
Litigating Attorney
Non-litigating Attorney
Accountant (Principal)
Primary Care Physician
Chiropractor
Dentist/Orthodontist
Franchisee

Price: $217.00

Independent Medical Office Package

This package includes the following reports...

Primary Care Physician
Medical/Dental Office Manager
Chiropractor
Dentist/Orthodontist
Surgeon

Price: $127.00

Properties Package

This package includes the following reports:

Real Estate Manager
Insurance Claims Adjuster
Facilities Manager
Purchasing Agent/Manager
Architect (Principal)
Architect (Non-Principal)

Price: $147.00

Individual Words That Sell Reports
Price: $28.00 each

Entrepreneur(General)		Attorney - Litigating

Entrepreneur(Financial Background)		Attorney - Non-Litigating

Entrepreneur(Engineering Background)		Real Estate Manager

Entrepreneur(Operations Background)		Insurance Claims Adjuster

Franchisee		Design Engineer

CEO (General Background)		"Fab" Manager

CEO (Financial Background)		Process Engineer

CEO (Engineering Background)		Equipment Manager

CEO (Operations Background)		Primary Care Physician

Corporate Executive/Employee (Non-CEO)		Surgeon

Chief Financial Officer		Chiropractor

Chief Information Officer		Hospital Administrator

Human Resources (Training Executive)		Hematologist

Researcher		Hospital Materials Manager

Purchasing Agent/Manager		Pathologist

Facilities Manager		Oncologist

Accountant Principal		Office Manager in a Medical/Dental Practice

Architect - Principal		Dentist/Orthodontist

Architect - Non-Principal		Radiologist