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Latest post 02-11-2009 by Russell. 3 replies.
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  • New Marketing

    Does anyone have a successful marketing story they would likfe to share? or some "new-age" marketing techniques that have been really successfull or valuable? I'm just trying to stir up some ideas to get things going in the new year. Thanks.

    Brian

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  • Re: New Marketing In reply to

    There is a definite change in the way companies are marketing these days.  I know social media has become huge for many.  I found this article that really describes it well : http://technomarketer.typepad.com/technomarketer/2008/05/redefining-reac.html .

    This is the basic concept:

    "One of the ways that I tried to help guide them and explain why social media is so powerful is the following scenario. Look at these two equations and let me know which one has the most benefit to you:

    1. Message 1,000,000 to possibly reach 100

    2. Personally reach 100 who influence 1,000 who influence 10,000 who influence 1,000,000

    They are two very disparate scenarios, but that is social media in a nutshell. You're not wasting millions of untraceable impressions on TV, radio and print buys. You're forming real relationships with people that spread their version of your message along the chain."

     

  • Re: New Marketing In reply to

     I really like that article and it's very true. The quote is something that will stick with me.

    Brian

  • Re: New Marketing In reply to

     Hi Brian,

    There are many different industries, all of them may not be suitable for the same types of marketing. I have created a very unique marketing system or tool that targets many industries. What Industry are you looking to market to. We may be of assistance to you?

     

    Thanks

    Russell clark

    301-262-1900

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