Aerospace and Aviation Sales Training

Help Your Sales Team Take Flight

Sales Challenges in the Aviation and Aerospace Industry

Recent events have created myriad challenges for sales professionals in the aerospace and aviation industry. A volatile marketplace, downturn in defense spending, and reduced demand for air travel have all put pressures on the industry.

Upskilling your sales team to penetrate aerospace and aviation markets during difficult times is absolutely critical. The proper preparedness, training, and sales approach are the keys to keeping your sales team aloft.

aerospace sales training

How Customized Training from The Brooks Group Can Help

The Brooks Group has more than 40 years’ experience in helping sales organizations in the aerospace and aviation industries to close their knowledge gaps, learn the nuances of the business, and, most importantly, serve as trusted advisors to buyers in a volatile and competitive marketplace.

A customized sales training program will give your sales leaders and sales representatives access to tools that will assist them in hiring, planning, and selling more effectively.

With the right sales training approach, you can take your sales team to new heights!

The Brooks Group has partnered with these industry-leading companies and more:

Bell Helicopters Aerospace Aviation Sales Training
HondaJet Aerospace Aviation Sales Training
Airbus Aerospace Aviation Sales Training

What our customers are saying

“One of the things that impressed me about The Brooks Group was the prework that went into the sales training, that then became a key element to the sessions. It gave the sales team an understanding of key behaviors and traits, and then they could identify specific traits in others and apply the learned methods to engage decision-makers in the most helpful way—especially with newer customers.”

— Senior Commercial Director, an Aviation & Aerospace Manufacturing Company

Increased Sales Performance in Aerospace and Aviation Depends on 3 Key Anchors:

Hiring Assessments

The first step in a successful sales training initiative is making sure the right people are in place to do the job and grow your business. Brooks Talent Index assessments identify talent matched for the position, and give sales leadership a guide for coaching in the most effective way.

Customized Sales Training

IMPACT Selling® is a straightforward, memorable sales process that can be applied to a wide range of offerings. Training is customized to incorporate industry challenges and terminology and gives sellers the prospecting and business development skills needed to consult with opportunities, build value, and sell more at higher margins.

Program Reinforcement

Business development training courses must be met with consistent coaching and reinforcement from sales management in order for the results to stick and produce long-term success. Our reinforcement programs solidify the training, and ensure that reps don’t revert back to old habits.

Aerospace/Aviation Sales Training from The Brooks Group will Allow Your Sales Organization and Dealers to:

Become a Respected Partner and Advisor

Your organization’s sales performance depends on how well your salespeople can position themselves as expert advisors. A consultative sales process helps reps establish trust and credibility and enhance your firm’s reputation as a service provider.

Become a Respected Partner and Advisor
Navigate Larger Buying Committees

Navigate Larger Buying Committees

Today’s complex selling environment involves multiple decision makers and different levels of user participants. Your reps will learn to identify unique behavior styles, sharpen interpersonal skills, and adapt their approach to sell the way the buyer wants to buy.

Build Value in the Eyes of Your Prospects

Selling intangible solutions requires expert value-building skills and the ability to convince buyers of an immediate need for your service. A buyer-focused sales process allows your reps to identify wants and needs and present undeniable value to your prospects and customers.

Build Value in the Eyes of Your Prospects

Aerospace/Aviation Sales Training from The Brooks Group will Allow Your Sales Organization and Dealers to:

Become a Respected Partner and Advisor

Become a Respected Partner and Advisor

Your organization’s sales performance depends on how well your salespeople can position themselves as expert advisors. A consultative sales process helps reps establish trust and credibility and enhance your firm’s reputation as a service provider.

Navigate Larger Buying Committees

Navigate Larger Buying Committees

Today’s complex selling environment involves multiple decision makers and different levels of user participants. Your reps will learn to identify unique behavior styles, sharpen interpersonal skills, and adapt their approach to sell the way the buyer wants to buy.

Build Value in the Eyes of Your Prospects

Build Value in the Eyes of Your Prospects

Selling intangible solutions requires expert value-building skills and the ability to convince buyers of an immediate need for your service. A buyer-focused sales process allows your reps to identify wants and needs and present undeniable value to your prospects and customers.

Ready to take control of how effectively your products are sold? Let’s start a conversation.