The Sales Leader Blog
The latest insights on Sales Leadership, Sales Training, Sales Strategy, and Sales Effectiveness
What Is the Best Enterprise Sales Training?
Enterprise sales can be like chasing a big fish that’s hard to hook. Enterprise sales (or complex sales) is selling high-value products or services to large organizations, typically involving 1,000+ employees, long sales cycles (6-12+ months), and multiple...
How AI for Sales Coaching Is Changing the Game
AI for sales coaching is changing the game for sales leaders. Using new AI-powered tools can impact your sales strategy, make your sales managers more effective, and help develop and reinforce essential sales skills. As AI continues to evolve, its ability to drive...
How to Train Your Sales Team to Deliver Bad News (Without Losing the Customer)
Nobody gets into sales because they love telling customers that prices are going up or their order’s been delayed. But if you’ve been in this business long enough, you know that delivering bad news is part of the job. How your team handles it can make the difference...
Manufacturing Sales Hiring: 8 Core Skills of Trusted Advisors
Exceptional manufacturing sales professionals have the right blend of technical skills, product knowledge, customer-centric focus, and cultural fit. Consultative selling skills, motivation, persistence, and overall sales acumen are particularly important in...
Top 6 Sales Negotiation Skills
Sales negotiation is one of those skills that sounds kind of intimidating—maybe even a little cutthroat—but, whether you realize it or not, you’re probably negotiating all the time. Deciding where to grab dinner with the family, what show to watch on TV, or figuring...
4 Sales Training Tips to Help Your Team Thrive in Uncertainty
In today’s volatile business environment, the ability to navigate uncertainty has become a core sales skill. With fluctuating tariffs, supply chain disruptions, and shifting regulatory landscapes, effective sales performance depends not just on product knowledge and...
5 Ways Sales Hiring Assessments Can Benefit Your Team
Finding the ideal sales hire in a pool of candidates can be difficult, time-consuming, and costly. But getting it right is vital for sales performance and overall culture. Understanding role and company fit is tricky. Even the most advanced AI resume screening and...
Modern Sales Strategy: How to Reach Next-Gen Buyers
For decades, sales success in manufacturing, construction, logistics, energy, and transportation followed a familiar formula: Relationships were built over phone calls, plant visits, lunches, and long-term personal connections. Salespeople earned trust face-to-face...