24Aug/104
Should Sales Managers Focus on Top Performers or Low Performers?
It's a question we hear a lot:
Should I spend my time with top performing salespeople or bottom performers?
Aren't you better off investing your time with responsive salespeople? After all, a good coach brings value to great players and sub-par ones. The same is true in sales management. However, if the salesperson you're coaching won't heed your advice, it's a waste of everyone's time. Right?
Responsive salespeople are...
- Humble enough to take criticism,
- Smart enough to solicit it, and
- Willing enough to act on it.








